# Locale SEO Brief Template

- Status: Template
- Required before publish: Yes
- Scope: One locale per brief
- Owner: SEO Lead / Content Lead / Product Owner
- Related standard: `IAIFOUNDATION_LANGUAGE_AND_MULTILINGUAL_SEO_STANDARD.md`

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## 0. Brief Identity

- Locale code:
- Language tag:
- Regional market:
- Product surface:
- Release target date:
- Owner:
- Reviewer:

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## 1. Business Goal

- Why this locale is being published:
- Intended user segment:
- Primary business outcome:
- Secondary outcome:
- Non-goals:

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## 2. Locale Writing Baseline

- Tone:
- Formality level:
- Pronoun choice:
- Brand names that remain untranslated:
- Technical terms that remain untranslated:
- Locked localized terminology:
- Risks in translation quality:

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## 3. Route Scope

List every route that will go live for this locale.

| Route key | URL | Status | Owner |
|---|---|---|---|
| home | | | |
| docs | | | |
| partners | | | |

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## 4. Search Intent Plan

Complete one section per route.

### Route

- Route key:
- URL:
- Search intent type:
- Audience:
- Primary keyword cluster:
- Supporting semantic terms:
- Internal linking targets:
- Primary CTA:

### Route

- Route key:
- URL:
- Search intent type:
- Audience:
- Primary keyword cluster:
- Supporting semantic terms:
- Internal linking targets:
- Primary CTA:

### Route

- Route key:
- URL:
- Search intent type:
- Audience:
- Primary keyword cluster:
- Supporting semantic terms:
- Internal linking targets:
- Primary CTA:

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## 5. Metadata Pack

Create one row per indexable page.

| Route key | H1 | Title | Meta description | Canonical | Alternate locales | OG title | OG description | Schema `inLanguage` |
|---|---|---|---|---|---|---|---|---|
| home | | | | | | | | |
| docs | | | | | | | | |
| partners | | | | | | | | |

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## 6. Structured Data Notes

- Organization description for this locale:
- WebSite or CollectionPage description:
- Breadcrumb labels by route:
- Locale-specific schema risks:

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## 7. Internal Linking Rules

- Default locale-to-locale mapping:
- Language switcher rule:
- Same-locale navigation rule:
- Cross-locale exceptions:

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## 8. QA Gates

All items must be answered before publish.

- Are all visible strings localized for this locale?
- Are all Vietnamese strings fully accented if the locale is `vi-VN`?
- Is each page self-canonicalized?
- Are all alternates present in `hreflang`?
- Is sitemap updated?
- Is `locales/site.locales.json` updated?
- Is structured data localized?
- Has live HTML been checked after deploy?

Evidence links:

- Preview URL:
- QA notes:
- Screenshot set:

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## 9. Approvals

- Content approval:
- SEO approval:
- QA approval:
- Product approval:
- Release decision: